Sponsorship rates

YouTube Tech Sponsorship Rates in 2025

Tech YouTube is one of the most competitive sponsorship markets in the creator economy, with brands from VPNs to fintech apps competing for integrations. The figures below are real rates from logged tech YouTube deals on Comped. Every submission is anonymous and verified, covering everything from nano channels to channels with over a million subscribers.

58 deals in this dataset, sourced from public creator disclosures and verified submissions
Audience sizeMedian rate (USD)Lower 25%Upper 25%Typical paymentGifted deals
1K – 10K$124$0$21527 days38%
10K – 50K$1,419$900$1,80837 days0%
50K – 100K$3,277$3,138$3,37944 days11%
100K – 500K$7,966$7,428$10,57843 days0%
500K – 1M$30,577$25,663$40,21157 days0%
1M+$74,569$54,038$105,19176 days0%

Rates for Indian creators (₹)

Indian creators typically earn 5–10× less than US counterparts at the same follower count. These INR ranges are estimated benchmarks based on published creator economy research for the Indian market. They are not drawn from logged deals on Comped.

Specific INR benchmarks for this niche are being collected. Data will appear here once enough India-market deals are logged.

How these rates are calculated: Every figure comes from deals logged anonymously by real creators on Comped. A segment needs at least five verified deals before a benchmark appears. Deals are reviewed for outliers before being approved.

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