Sponsorship rates

Podcast Tech Sponsorship Rates in 2025

Name: Podcast Tech Creator Sponsorship Rates 2025
Creator: Comped
License: https://creativecommons.org/licenses/by/4.0/

Tech creators on Podcast are in high demand, but most negotiate without knowing what their peers actually charge. The figures below come from real sponsorship deals logged anonymously by tech Podcast creators on Comped. Every row is a verified submission from an actual paid partnership. Rates are only shown when at least five deals exist for a segment, keeping the data statistically meaningful and protecting individual privacy.

58 deals in this dataset, sourced from public creator disclosures and verified submissions

Audience size	Median rate (USD)	Lower 25%	Upper 25%	Typical payment	Gifted deals
1K – 10K	$207	$116	$341	34 days	11%
10K – 50K	$1,388	$640	$1,515	36 days	0%
50K – 100K	$1,982	$1,530	$2,404	39 days	0%
100K – 500K	$8,671	$7,030	$14,693	50 days	0%
500K – 1M	$27,336	$21,484	$38,660	57 days	0%
1M+	$82,807	$63,231	$116,382	69 days	0%

How these rates are calculated: Every figure comes from deals logged anonymously by real creators on Comped. A segment needs at least five verified deals before a benchmark appears. Deals are reviewed for outliers before being approved.

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