Sponsorship rates

YouTube Finance Sponsorship Rates in 2026

Finance YouTubers consistently command the highest sponsorship rates on the platform, yet most still undercharge because they have no reliable benchmark. The figures below come from deals logged anonymously by finance YouTube creators on Comped. Every row is a self-reported, anonymized submission. Median rates range from $500 for nano channels to over $45,000 for creators with more than one million subscribers. Use these figures as a floor, not a ceiling, for your next brand conversation.

Audience sizeMedian rate (USD)Lower 25%Upper 25%Typical paymentGifted deals
1K – 10K$636Estimate$356$787
10K – 50K$4,529Estimate$2,675$5,770
50K – 100K$6,474Estimate$4,493$9,395
100K – 500K$21,112Estimate$9,406$33,640
500K – 1M$41,211Estimate$23,800$65,981
1M+$157,830Estimate$48,535$245,204
Industry-estimate sources
1K – 10K: influenceflow.io. Replaced automatically once this segment reaches 5 logged deals.
10K – 50K: influenceflow.io. Replaced automatically once this segment reaches 5 logged deals.
50K – 100K: influenceflow.io. Replaced automatically once this segment reaches 5 logged deals.
100K – 500K: influenceflow.io. Replaced automatically once this segment reaches 5 logged deals.
500K – 1M: influenceflow.io. Replaced automatically once this segment reaches 5 logged deals.
1M+: influenceflow.io. Replaced automatically once this segment reaches 5 logged deals.
How these rates are calculated: There are two data classes in this table. Rows tagged Verified are community figures from anonymous creator submissions — a segment unlocks only after 5 approved deals (enforced server-side). Rows tagged Estimate are industry estimates from cited public rate reports, shown when fewer than 5 community deals exist for a segment; each estimate is replaced automatically the moment that segment crosses the 5-deal floor. Deals are reviewed for outliers before being approved.

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